Bright Choices.
The premier benefits marketplace.

The Bright Choices® Exchange is a benefits marketplace where your employees can use the defined contribution dollars you give them to buy a benefits portfolio that fits them best.


Bright Choices: A better way to buy benefits.


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A portfolio of benefits is the best protection against financial risk.

Employees build their portfolio from:

More than 15 different benefit products from dozens of top national and regional providers.


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Want to see how
Bright Choices works?

Employees shop for benefits using Bright Choices’ Guided Shopping Experience.


Our proven technology is scalable, reliable and accessible from any device.


Find Out How »

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